“I’m too lazy”. Gentlemen, you’re not running a marathon; How much effort do you think it takes to dress well? I mean, you have to wear clothes anyway, right?… RIGHT? We’ve grown accustomed to assuming that dressing well takes so much time and effort, which couldn’t be further from the truth. Gentlemen, I’m here to tell you the days of pondering over your wardrobe like a teenage girl going on her first date are over. Stick to these two key pillars and let your wardrobe do the work for you.

PILLAR ONE: PROPORTION – The foundation.

This is one thing you must never compromise on when buying a garment. A man’s sartorial sense rests on his capability to wear the most basic garments to individual perfection, this is essentially a lesson in proportion. This is why when you see celebrities in a basic black suit, they still look amazing; and you think to yourself… “why don’t I look like that when I wear a black suit?”.

*This is an example of head/shoulder proportion. If you happen to have a small head, it’s appropriate to wear a jacket with narrow shoulders. This will make your head appear larger than it actually is.

PILLAR TWO: COLOUR – It’s about the face!

One of the most important but misunderstood functions of male attire is to lead the viewer’s eyes toward your face. Remember, the garments should compliment you… not the other way around. Colour is the leading influencer of first impressions compared to any other aspect of attire. People can establish an emotional link between themselves and the colour you’re wearing. It’s important to establish a relationship between your complexion and the outfit’s level of contrast, and understand what colours compliment your complexion. Once this is established, you can then highlight your face by repeating one of more natural pigments in the colours of your garments.

*This Is an example of our designer here at URBBANA, Sam Abi. He opts for a darker tie due to his darker facial features (hair and eyes), which help bring the viewers eye back to his face.

Implementing these methods will ultimately save you effort and time on a daily basis. If you have any questions for our team of stylists or to book a styling session, feel free to email

Signing off,

Kaan Tavli